Bill Freeman – Chief Executive Officer
Bill Freeman
Bill Freeman is Chief Executive Officer of Fine Sports Cars.
Bill has extensive experience in all aspects of race car sales, global marketing, automobile racing management and operations - including financing, leasing, registering and insuring race vehicles. He was the originator and supervisor for all aspects of a new Ferrari I.M.S.A team. From 1976 - 1985 he partnered with Paul Newman in the Newman Freeman Racing Team based in Santa Barbara, California. As General Manager, he managed this professional automobile racing company, which included all aspects of the operation. The company specialized in Indy Cars, CAN-AM, and other high performance automobiles.
Paul Newman and Bill Freeman
Paul Newman and Bill Freeman testing a Porsche at Willow Springs Raceway.
Bill is credited as the man who introduced Paul Newman to auto racing.
The “Newman/Freeman” racing team dominated North America's Can-Am series in its Budweiser sponsored Lola team.
Bill also showed his expertise in selecting new, young talent as evidenced by signing on Keke Rosberg, former Formula One driver on the World Championship Williams Saudia team, to the Newman/Freeman Can-Am team; along with other divers including Danny Sullivan, Teo Fabi, Elliott Forbes-Robinson, and Bobby Rahal.
Bill Freeman and Bobby Rahal
Bill Freeman and Bobby Rahal at Long Beach Grand Prix.
Paul Newman and Bill Freeman drove many S.C.C.A. and I.M.S.A. events together, including the Sebring 12 hour endurance sports car race.
Paul Newman and Bill Freeman
Paul Newman and Bill Freeman taken on Princess Grace's balcony overlooking the Monaco GP.
Bill was also S.C.C.A. National Champion in his Porsche during this period and drove many other cars including a 427 Cobra, I.M.S.A. Corvette, Trans-Am Camaro, Ferrari, Lola, and McLaren. He was General Manager and Team Manager in 1982 and 1983 for a CART Indy Car Championship team in partnership with Dan Gurney's All American Racers in Santa Ana, California.
John Starkey, Bill Freeman, Michael Prior, Ashton Marshall
(Left to right): John Starkey, Director of Events Sales and Motorsport Historian, Fine Sports Cars; Bill Freeman, CEO Fine Sports Cars; Michael Prior, President, Fine Sports Cars; Ashton Marshall, Consulting Engineer, Fine Sports Cars.
Bill Freeman
Bill Freeman - Fine Sports Cars Stand - Laguna Seca Raceway: Porsche 917K and Maserati 450S under construction. Ferrari 250 GT project.
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Dr. Michael Prior, Ph.D., D.B.A., Ed.D.
Michael Prior is President of Fine Sports Cars and is responsible for the company's Global Business Development. He is first and foremost a sports car enthusiast and has a background of 30 years building global partnerships and business networks. Michael developed and implemented Fine Sports Cars new global expansion strategy and international business model. He is the company’s liason contact for our consulting engineers and responsible for the ongoing development of our global business model.
Michael Prior, Les Pioch, Bernard de Miguel, Don Manuel de Miguel
Michael Prior and Les Pioch, Fine Sports Cars with Bernard de Miguel (left) and Don Manuel de Miguel, Fine Sports Cars European Director (second from right).
Dr. Michael Prior
Michael Prior - Fine Sports Cars' stand at the Concorso Italiano in Monterey, California.
His vision is for Fine Sports Cars to become globally synonymous with recreating rare sports racing cars. Michael strongly believes that, as with all works of art, especially rolling automotive sculpture, that originality, documentation, and provenance will ensure the future value of Fine Sports Cars automobiles for the company’s clients. To ensure the historical accuracy and provenance of the cars offered, Michael has engaged some of motorsport's most legendary engineers, designers, coachbuilders, and race drivers to assist Fine Sports Cars in recreating the world's rarest cars.
Les Pioch, Stuart Brown, Michael Prior
Les Pioch, Stuart Brown and Michael Prior in UK, meeting to discuss the digital CAD/CAM of a future Fine Sports Cars project.
Michael developed Fine Sports Cars' Classic Car Collections.“Our Classic Car Collections are unique and highly collectable works of automotive art - these are legendary cars that recognize and represent their owner's taste, flair, drive, and ambition, and are destined to become prized possessions.” The cars in each collection are unique in their own right and represent a special era in motorsport history during the world's golden age of competizione motorsports. Michael designed these “must have” collections for the ultimate enthusiast, each collection offers a terrific value proposition for the serious collector.

Today there are simply too few original and rare sports racing cars to satisfy the world’s sports car enthusiasts and historic race car drivers. Under Michael's strategic direction, Fine Sports Cars will continue to strengthen its global business model, to offer the world's most extensive range of remanufactured and sanctioned sports racing cars.

Dr. Michael Prior
Michael holds Doctorates in Business Education and Leadership (Ed.D.) from Pepperdine University; Business Administration and Marketing (DBA) from Nova Southeastern University; and a Ph.D. in International Management and Business Innovation from the International School of Management in Paris, France. He was also selected as a Worldwide Who’s Who VIP of the Year in 2012.
Michael Prior, Bill Freeman
Michael Prior, President Fine Sports Cars with Bill Freeman, CEO Fine Sports Cars discussing a new project at Laguna Seca.
Michael Prior with daughters Shea and Shannon
Laguna Seca Raceway, Monterey, California. Michael Prior, President Fine Sports Car with Shea Prior and Shannon Prior. Ferrari 275GTB project and chassis in the background.
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Les Pioch
Chief Financial Officer and Investor Relations
Les Pioch joined Fine Sports Cars in 2011 to complete the Executive Management Team, bringing his professional financial structuring and partnership experience for a multitude of projects requiring investment partners. As director of his own North American investment company, Les has over 25 years experience managing and operating both private and institutional investment partnerships. He is an avid enthusiast of both classic and vintage automobiles and motorcycles, and owns his own eclectic collection of motorcycles.
Les Pioch
Les is responsible for Fine Sports Cars' investor relations, institutional and partnership funds, business partner and joint venture legal contracts, and funding special global projects.
Les Pioch, Roy Kent
Les Pioch with Roy Kent, founder of Old Racing Car Company in Norfolk, England.
Les Pioch driving Ferrari 250SWB
Les Pioch, CFO Fine Sports Cars, test driving a Ferrari 250SWB and discussing the handling characteristics of the car.
Ferrari Barchetta #56
On this day in Maranello, outside the Ferrari factory, an early Ferrari Barchetta #56 was stretching its legs along the main  road outside the gates. Yes...Les and everyone in Maranello stopped at this moment to witness a very unique event.
Les Pioch in Aston Martin restoration shop U.K.
Les Pioch directing the filming of an FSC Entertainment segment with Alan Pointer in the Aston Martin restoration shop in the U.K.
Les Pioch with vintage Aston Martins
Les Pioch, CFO Fine Sports Cars, discussing different restoration methods for vintage Aston Martins.
Les Pioch at Silverstone Circuit in U.K.
Les Pioch, CFO Fine Sports Cars, at Silverstone Circuit in U.K. Interviewing a representative from Aston Martin Heritage Trust for FSC Entertainment segment.
The unmistakable sound of a Ferrari V12 brings a smile to your face...there’s nothing like it!
Les Pioch in Ferrari 250GT Testa Rossa
Pictured here in Turin driving a rare Ferrari 250 Testa Rossa that was rebuilt from parts after the original car was damaged while racing.
Les Pioch, CFO Fine Sports Cars
Les Pioch, CFO Fine Sports Cars, attending a super car event in California.
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